The Tour de France is a huge event in cycling, and as with all sports, advertising plays a big role in the Tour.聽 Before each stage there’s a “advertiser’s parade” officially called the publicity caravan.聽 Tour officials call it an essential part of the tour, but we generally love these things for the plethora of junk and candy they throw at you.聽 Unfortunately we only scored one package of candy and a few free goodies, but it was worth it to see the ridiculous floats and “motivators” do their thing on the business-like streets of Brussels.聽 Vive le tour!
About Jillian
I'm an adventurer and a fun loving spirit. I'll do almost anything once for the experience, well within reason. I love mountain biking, hiking and swimming. I compete in adventure races, but I'm also a complete nerd and love to read. I try to live my life without regrets, in the words of Ferris Bueller, "Life moves pretty fast. If you don't stop and look around once in a while, you could miss it. "
Eli says
Is that the Stay Puffed Marshmallow Man? Gotta love commercialism! 馃榾
Jillian says
@Eli- There was a giant Yeti as well….